Protected Territory
Defined districts or states with agreed sales targets-we protect your region and avoid parallel dealer clutter.
Partner programme
Become an Authorised Dealer
Represent a direct manufacturer with in-house structural engineering, hot-dip galvanising, and CPRI/ERDA type-test documentation.
Partner Advantages
What The Dealership Gives You
Built to help regional electrical distributors and infrastructure suppliers win high-value orders.
High Margins & Rebates
Structured dealer pricing, quarterly volume rebates, and project-registration protection on tender quotes you bring.
Technical Training
Comprehensive product, photometry, and installation training for your sales engineers and site teams.
Marketing & Lead Support
Full catalog packs, physical samples, demo units, co-branded collateral, and direct buyer leads from your territory.
Priority Dispatch & Stock
Priority factory production scheduling, buffer stock planning for fast-moving SKUs, and direct site delivery.
Engineering Desk Backup
Our factory engineering team supports your bids with DIALux lux simulations, structural wind calculations, and BOQs.
Partner Criteria
Who Is An Ideal Phoenix Dealer?
We partner with ambitious electrical trade leaders ready to scale their lighting & structure sales.
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Established electrical / infrastructure trade presence (3+ years in market)
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Strong relationships with PWD, Municipal Corporations, PSUs, or EPC contractors
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Existing warehouse facilities and a dedicated technical sales force
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Working capital capacity for project supply & inventory maintenance
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Commitment to local after-sales service, spares, and customer support
PAN-INDIA DEALER NETWORK 
Simple Onboarding
Four Steps To Become An Authorised Dealer
Submit Application
Fill out the dealer application form with your target territory, trade background, and key sector contacts.
Territory Review
Our regional business manager reviews fit, territory availability, and commercial expectations with your team.
Agreement & Onboarding
Sign the dealership agreement, complete factory product training, and receive your starter marketing kit.
Start Quoting & Selling
Begin quoting infrastructure projects with dealer pricing, tender registration protection, and factory desk support.